![]() However, digital content sold on digital platforms comes with different rules - rules that, as Amazon has shown, are uniquely enforceable. The new study, titled “What We Buy When We Buy Now,” found that about 83% of survey respondents believe that when they purchase digital content, they own it just as they own a physical good. But, asked Panjwani, “Can you leave your Kindle library to someone?” “You can lend it, you can sell it, you can set it on fire.”Īnd when you die, you can leave your possessions to others. “When you buy a physical object, you have a bundle of things you can do with it,” said Raza Panjwani, policy counsel at Public Knowledge, a digital-rights advocacy group. Yet consumers remain largely unaware of such distinctions. But in the digital world, they can just go into your Kindle and take it.” ![]() No one comes to your door and demands that you give back a book. “This wouldn’t happen in the physical world. ![]() ![]() “It showed that things are different when it comes to digital content,” Perzanowski said. Although Amazon gave refunds for the deleted books and subsequently said it wouldn’t pull a stunt like that again, the point was made. He told me consumers received a wake-up call in 2009 when Amazon electronically erased George Orwell’s “1984” and “Animal Farm” from people’s Kindle e-readers because of a copyright dispute. Aaron Perzanowski, Case Western Reserve University law professor But in the digital world, they can just go into your Kindle and take it.
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